Privacy Policy

This privacy notice (“Privacy Notice”) describes why and how we collect and use personal information when you interact with us and visit MyWay’s website at mywayusa.shop.

Please review this Privacy Notice carefully. Do not hesitate to contact us if you have any queries of our collection and further processing of your personal information.

For our consumers from certain states that have passed comprehensive privacy regulations, including California, Colorado, Connecticut, Virginia, Nevada, and Utah, Section 10 provides supplemental disclosures that you can read here.

From which sources do we collect information about you?

We collect information through direct interactions with you, as well as by automated technologies such as cookies and web beacons. For example, when you submit an order to us, create an account, complete one of our surveys or contact us via the Site’s webform, you are asked to provide us with various personal information. For more information about how we use automated information collection tools, please see below.

We may also combine your personal information with information we receive from third parties such as analytics providers, advertising networks and data brokers or aggregators.

3. Why do we process personal information?

We collect and process personal information about you for various purposes, mainly the purposes described below and for any other purposes stated at the point of collection. Kindly note that this is a general description of our processing and that all processing may not be applicable to your personal information.

• To administrate your user account and profile.
• To manage orders and purchases, including processing your financial information and other payment methods for purchases.
• To verify your age for a purchase.
• To manage support matters with Customer Care or our Privacy Team, for example correcting incorrect information and authenticating users that interact with our Site and Customer Care.
• To provide personalized information, offers and recommendations based on what other persons with similar behaviors have been interested in, and which products you have purchased or shown interest in.
• To market, advertise, and provide other information about our products and services, including but not limited to newsletters. This may include using personal information to tailor and provide you with content and advertisements. Some of the ways we market to you include email campaigns, custom audiences advertising and “interest-based” or “personalized advertising,” including through cross-device tracking. If you have any questions about our marketing practices or if you would like to opt out of the use of your personal information for marketing purposes, you may contact us at any time as set forth in “Contact Us” below.
• To communicate important messages, such as material changes to our Terms and Conditions or Privacy Notice.
• To carry out market research, including evaluation of our customer database to assess which customers would be suitable participants.
• To coordinate and administer participation in events, competitions, and other similar activities.
• To evaluate, develop and improve the Site as well as our services, products, and systems, for example technical troubleshooting and backup storage.
• Detecting security incidents, protecting against malicious, deceptive, fraudulent or illegal activity, and prosecuting those responsible for that activity
• To produce anonymous, aggregated datasets, and to conduct analytics on these datasets, in order to better understand our customers, set our business and marketing strategies and provide relevant data to our partners for their business use.
• Sharing personal information with third parties as needed to operate the Sites.
• Enforcing our agreements and policies.
• To fulfill our legal obligations, for example related to accounting requirements or product safety.
• To establish, exercise or defend legal claims, including to detect fraud or other illegal activities.
• We may use personal information for other purposes that are clearly disclosed to you at the time you provide personal information or with your consent.

4. Regarding your birth date and minors

We ask you to provide your birth date when placing an order. We require this information in order to verify your age to comply with legal age limit limitations for the sale of tobacco and/or nicotine products.

We do not knowingly collect or maintain personal information from any person under the age of twenty-one. No parts of our Site are directed to or designed to attract anyone under the age of twenty-one.

5. How may we share information?

We may share your information with our service providers to perform the functions for which we engage them. For example, we may use third parties to host the Site or assist us in providing functionality on the Site, provide data analysis on the Site, deliver our products, and process payments. We may also disclose information to companies for usage in the evaluation and disclosure of reviews of our products and services and our Site, as well as market research.

We may share your personal information with third-party advertising partners. These third-party advertising partners may set cookies, pixels, and other tracking tools on our Sites to collect information regarding your activities and your device (e.g., your IP address, cookie identifiers, page(s) visited, location, time of day). These advertising partners may use this information (and similar information collected from other services) for purposes of delivering personalized advertisements to you when you visit digital properties within their networks. This practice is commonly referred to as “interest-based advertising,” “cross-context behavioral advertising,” or “personalized advertising.”

We may share your information with other companies of the Haypp Group, for business and operational purposes. We may also share your information with other businesses with whom we have a relationship so that they can provide you with information about products and services that may be of interest to you.

Additionally, we may share information that we collect from users as needed to enforce our rights, protect our property or protect the rights, property or safety of others, or as needed to support external auditing, compliance and corporate governance functions. We will disclose personal information as we deem necessary to respond to a subpoena, regulation, binding order of a data protection agency, legal process, governmental request or other legal or regulatory process. We may also share personal information as required to pursue available remedies or limit damages we may sustain. We may share or transfer information, including your personal information, in connection with a change of ownership or control by or of us or any affiliated entity (in each case whether in whole or in part).

6. How do we protect your information?

We are always striving to protect your personal information by implementing a variety of security measures designed to prevent unauthorized intrusion to the Site and the alteration, acquisition or misuse of your information. However, the security of information transmitted over the internet cannot be guaranteed. It is also your responsibility to protect your login information.

By using our Sites or providing personal information to us, you agree that we may communicate with you electronically regarding security, privacy, and administrative issues relating to your use of our Sites. If we learn of a security system’s breach, we may attempt to notify you electronically by posting a notice on our Sites, by mail, or by sending an email to you.

7. What about cookies and other information collection tools?

We, as well as third parties that provide content, advertising, or other functionality on our Sites, may use cookies, pixel tags, and other technologies (“Technologies”) to automatically collect information through your use of our Sites.

• Cookies. Cookies are small text files placed in device browsers that store preferences and facilitate and enhance your experience.
• Pixel Tags/Web Beacons. A pixel tag (also known as a web beacon) is a piece of code embedded in our Sites that collects information about engagement on our Sites. The use of a pixel tag allows us to record, for example, that a user has visited a particular web page or clicked on a particular advertisement. We may also include web beacons in e-mails to understand whether messages have been opened, acted on, or forwarded.

Our uses of these Technologies fall into the following general categories:

• Operationally Necessary. This includes Technologies that allow you access to our Sites, applications, and tools that are required to identify irregular website behavior, prevent fraudulent activity, improve security, or allow you to make use of our functionality;
• Performance-Related. We may use Technologies to assess the performance of our Sites, including as part of our analytic practices to help us understand how individuals use our Sites (see Analytics below);
• Functionality-Related. We may use Technologies that allow us to offer you enhanced functionality when accessing or using our Sites. This may include identifying you when you sign into our Sites or keeping track of your specified preferences, interests, or past items viewed;
• Advertising- or Targeting-Related. We may use first party or third-party Technologies, including cross-device tracking, to deliver content, including ads relevant to your interests, on our Services or on third-party digital properties.

Some of the advertising Technologies we use include:

• Facebook Connect. For more information about Facebook’s use of your personal information, please visit Facebook’s Data Policy. To learn more about how to opt-out of Facebook’s use of your information, please click here while logged in to your Facebook account.
• Bing Ads. For more information about Microsoft’s use of your personal information, please visit Microsoft’s privacy statement. To learn more about how to control Microsoft’s use of your information for ads, please click here.
• Rubicon. For more information about Rubicon’s use of your personal information, please visit Magnite’s privacy policy. To learn more about how to control Rubicon’s use of your information for ads, please click here.

See “What Privacy Rights and Choices May Be Available” below to understand your choices regarding these Technologies.